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April 2013
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Visibility: The First Step to Marketing Success
June 2011
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Some Surprising Statistics and Creating Unique Website Content
November 2010
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Google Mixes It Up
July 2010
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Technology Never Sleeps, Even for Insurance Agency Websites
May 2010
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Insurance Agency Sales Growth, Cloud Computing Security, and a Google Places Update' vs. 'Email, Social Media.
March 2010
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Keywords, Content and Location! Location! Location
October 2009
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Email, Social Media, a Little SEO, and More
August 2009
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The Future is Now
June 2009
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The Customer Loyalty Issue
April 2009
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Staying Close to Customers in a Down Economy
October 2008
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Communication: A Tale of Three Perspectives
August 2008
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Your Employees Work, How About Your Web Resources?
June 2008
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The Phone Book Vs. Online Listings...
April 2008
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More on Search Engine Optimization for Your Insurance Agency Website
February 2008
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Insurance Agency Websites and Search Engine Optimization
December 2007
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Sun Tzu's Art of War and GEICO
®
November 2007
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Advertising on the Web and Emergency Contacts
September 2007
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Getting Customers: Converting, Going Where They Are, Providing Altertnatives
August 2007
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Customer Development for Profit and Growth
April 2007
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Successfully Sending Emails to Your Customers and Prospects
March 2007
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Are Self-Serve Quotes on Your Agency Web Site For You?
February 2007
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Part IV :: Buying Business and Bad Weather
January 2007
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Part III :: Web Relevance
October 2006
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Part II :: Website Relevance, Big and Small
August 2006
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Part I :: Operating Results, Trojan Horse and Accessibility without Vulnerability
April 2006
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Email - the Good the Bad and the Unaddressed Simple Tips to Make Email Your Friend
January 2006
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How Do You Get and Keep More Profitable Customers? (Hint: Customers that Fend for Themselves are Good for Your Agency)
December 2005
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Does Your Insurance Agency Need a Website and How Do You Make One Work?
November 2005
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Independent Agencies and the Internet: The Claims Dilema
October 2005
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Independent Agencies and the Internet: Aligning with Your Business
July 2005
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Independent Agency Web Site Myths and Mistakes