Insurance Agency Marketing - Insurance Website SEO

Don't worry, you don't need to reinvent your insurance agency, vaporize your bricks and mortar, and emerge from the ashes as an e-insurance business. Your customers and prospects still want the same services they wanted yesterday. But consumers today communicate differently - streaming video, mobile devices, social networking, and text. The trick to successful insurance web marketing is to learn to use new communication tools to deliver the traditional services customers still want. We have resources to help.

A starting point for any successful insurance agency web marketing campaign is a robust, and flexible agency website. But it doesn't end there. A variety of tactics and third party web services make it easier than ever to distinguish your agency, delight your customers, and attract new ones. We have continuously updated best practice information to help you learn more about insurance agency web marketing.

• 90% of consumers would prefer to have all their insurance in one place
• 92% of insurance consumers still want to do business locally
• Over 80% of insurance consumers want the option of web service
• 83% of consumers want annual reviews
• 85% of insurance shoppers say the quality of an insurance agency website is a significant factor in their buying decision
• 90% of insurance customers think peace of mind - assurance they are protected - is the number one benefit of insurance