Is
your website really a productive partner in your insurance
agency?
When your website is a true communication hub it has the
flexibility to make everything work better. Whether your
agency is launching a new producer, trying to maximize
trade show leads, looking for easy ways to do value added
customer communication programs, increase referrals or
just let everyone know your holiday office hours and procedures
a Confluency Web Solution makes traditional programs extraordinary.
See Why We Are Different
Successfully
Sending Emails to Your Customers and Prospects
Getting Your Emails and E-Newsletters
Read
Marketers have long understood the challenge of getting
a direct mail piece noticed and read, steps that necessarily
precede any sales activity. The unique challenge of marketing
through email and e-newsletters is less widely understood
but recent case studies and surveys provide some insights
that will make your e-marketing ventures more successful.
Many marketers include html images as part of emails they
send. Using these images provides several advantages. They
make an email look more visually interesting and allow
you to connect with other branding your agency may do.
Just as importantly, when the images are downloaded in
the email, you are able to substantiate that the email
was actually opened. An 'open' doesn't guarantee that your
email was read, of course, but it's a pretty good surrogate
measure. Read More
